PHARELIEN HOODIE

The PHARELIEN hoodie is where ancient memory meets futuristic imagination. Inspired by the creative spirit of Virginia icon Pharrell Williams, this design explores a bold idea: what if the future never forgot the knowledge of the people who were already here? Born in Virginia Beach, Pharrell comes from a region once governed by the powerful Powhatan Confederacy, a network of Indigenous nations that shaped the Chesapeake long before colonial maps renamed the land. The PHARELIEN concept imagines a timeline where that lineage of intelligence, creativity and innovation was never interrupted. At the center of the design is the PHARELIEN figure—a futuristic portrait blending Indigenous symbolism with cosmic imagination. The third eye represents expanded awareness and visionary thinking, while the feather crown honors ancestral leadership and spiritual connection to the land.

The back design features the fictional Powhatan Space Car Dealership — 757 Fly High, a playful but meaningful reimagining of Virginia as a hub of Indigenous-led technological innovation. In this alternate future, the descendants of ancient nations are building the vehicles that travel beyond Earth. The R + feather sleeve logo represents RMBR’s core philosophy: remembering who we are, where we came from, and the intelligence carried through generations.

PHARELIEN is more than a shirt. It’s a conversation about culture, creativity, and imagination. It’s a tribute to Pharrell’s boundary-breaking artistry and Virginia’s Indigenous roots. Most importantly, it asks a question that sits at the heart of the design: What does the future look like when it remembers its origins? Wear PHARELIEN as a symbol of vision, identity and the belief that the deepest wisdom often shapes the boldest futures. RMBR.

👕 HOODIE FEATURES

• FRONT DESIGN: Pharrell with cosmic clarity—third eye wide, peace lines etched in yellow, crowned by a vibrant red feather and flanked by Powhatan war feathers. A bold statement on being tuned in.

• BACK PRINT: Powhatan Spacecar Dealership ad includes hovercrafts, the Moon, a Virginia state map in orbit, and the hotline 757-FLY-HIGH. A nod to the past, staged in the future.

• PREMIUM FEEL: Oversized cut with medium weight, soft cotton for a relaxed fit that wears like heritage.

• HAND-PRINTED ART: Every piece is a story, pressed in limited runs to preserve its impact.

💡 WHY IT MATTERS

PHARELIEN reminds us we didn’t arrive—we returned. The Powhatan weren’t just keepers of the land; they were architects of destiny. This shirt reframes Pharrell as the cosmic messenger he is—channeling vibrations, frequencies and vision. Wear this when you feel out of this world—but still rooted.

🧵 PRODUCT FEATURES

– Adjustable hood with drawstrings for a customizable fit
– Comfort-enhancing neck tape to prevent stretching
– Spacious kangaroo pouch pocket for warmth and convenience
– Soft fabric with a luxurious feel for daily wear
– Medium-heavy fabric 50% cotton 50% polyester that ensures durability and warmth

❤️ CARE INSTRUCTION

– Machine wash: cold (max 90F)
– Do not bleach
– Tumble dry: low heat
– Iron, steam or dry: low heat
– Do not dry clean